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Re-Negotiating the NBA Collective Bargaining Agreement

By Dan T. Rosenbaum[1]

June 21, 2005

 

1.      Introduction

 

Negotiations for a new NBA collective bargaining agreement (CBA) have been underway for more than a year during which time a deal has often seemed tantalizingly close.  But the calm before the storm ended in May 2005 as the league’s deputy commission Russ Granik warned that “if the National Basketball Players Association (NBPA) doesn’t change its negotiating strategy soon, a lockout is coming.”  Since that time the two sides have moved closer together with Granik reporting “significant progress” this past weekend.[2]  Chad Ford of ESPN is now reporting details of a potential agreement, which I discuss in Section 2 below.

 

Despite agreement on a basic framework, both sides see problems – different problems – that they feel need to be addressed in a new deal.  And therein lies the rub.  Within the existing framework, proposals that fix problems for one side usually make things worse for the other side.  It all becomes a zero sum game and that can lead to unproductive bickering and posturing.

 

So the all-too-common media lectures to meet in the middle (often preceded by reflexive and condescending diatribes about the “ridiculousness” and “stupidity” of the parties involved) are kind of like asking the owners and players to split the baby.  And with the good news we are hearing, it looks like this will work.  But if talks somehow break down, I would like to use this piece to offer other suggestions that might just work better for both sides.

 

What I think both sides need are slight changes to the existing framework – changes that make both the owners and players better off by fixing inefficiencies in the current agreement.  In order to recognize how to do that, we need to step back and better understand the current deal and its problems.

 

For example, the current luxury/escrow tax system often makes adding players much more expensive for average spending teams than for high spending teams.  This tends to most severely penalize small and medium market teams with championship aspirations – precisely the teams that we would expect a luxury tax to protect.  I do not think anyone really intended the system to work this way.

 

In addition, the luxury/escrow tax system creates a tremendous amount of needless uncertainty.  Teams do not know the luxury tax threshold or whether the luxury tax will be triggered until the season is completed.  Guessing wrong can cost teams tens of millions of dollars, which means that good luxury tax forecasts often are more critical to profitability than good basketball decisions.  And despite the fact that this uncertainty makes an economist like me more marketable, it simply is not good for the league.

 

Slight changes of the structure of the luxury/escrow tax system can ease both of these problems, resulting in a system that is less punitive to competitive small and medium market teams and puts profitability more in line with good basketball decisions.

 

Another problem with the current framework is that the evolution of the “soft” salary cap and the resulting exceptions has led to an explosion of long-term contracts.  Salary cap constraints and exceptions, along with maximum salaries, often lead to teams competing on the lengths of contracts rather than per-season salaries.  The resulting long-term contracts have led to most teams paying large sums to retired, waived, or unproductive players.  Redistributing these salaries to productive players would increase the incentives for players to improve their games and would remove power from players with long-term contracts who hold their franchises hostage with demands to be traded or to have a coach fired.  Such behavior damages the marketability of the NBA.

 

But from the players point of view, the guarantees in these long-term contracts are one of the linchpins that have allowed the players’ share of total revenue grow over the years.  So they will not give up fully guaranteed contracts without a fight.  For that reason I propose an explicit mechanism to guarantee players a growing share of total revenue, thereby eliminating the players’ (and agents’) most important rationale for fully guaranteed long-term contracts.  This allows me to propose a substantial relaxation of the guaranteed contract system in the NBA.

 

And finally, previous collective bargaining agreements have dramatically (and unintentionally) increased the incentives for players to enter the NBA early.[3]  The subsequent explosion of early entry has reduced the free training and marketing that the NBA has historically received through college basketball.  Commissioner David Stern has proposed an age limit to stem this flood of early entrants.

 

Instead I proposal several changes, in particular changes to rookie scale contracts, that would make them longer, riskier, and less lucrative for early entrants.  These changes would substantially reduce the incentives for early entry.  My proposal would not eliminate early entry, but should reduce it.

 

For the most part, my proposals are attempts to address the negative unintended consequences of previous agreements and thereby create room for both the league and union to be better off in a new agreement.

 

I come at this as an economics professor who consulted for the NBPA in Spring 2003.[4]  For some this will mean that I will forever be seen as an advocate for the union, but I do not have a dog in this fight.  I am writing this as an analyst – one who does not have all of the answers – with some experience with the insiders in these negotiations.  But mostly I write this as a fan who loves the NBA and would like to see an agreement that provides a foundation for long-lasting peace between the owners and players.

 

In the rest of this piece, I will discuss each of my proposals in quite a bit of depth.  I will compare them to what is in the current deal and what is being proposed, discussing aspects of previous negotiations where relevant.  In some places these discussions will get technical, but with the NBA collective bargaining agreement being an incredibly complex document, that is sometimes unavoidable.

 

2.      The Current Proposed Deal

 

The deal that Chad Ford is outlining, in my opinion, is a big, big win for the union.  It appears much more favorable to the players than the current collective bargaining agreement and the deal I propose in this piece.

 

There could be other details that are very important (such as what is happening with the mid-level exception), but here are some of the major points.

 

·        Age limit of 19.

·        Rookie scale contracts that stay the same, except that the third season becomes a team option.

 

These will be labeled “concessions by the union,” but no player currently in the union is made worse off by these “concessions.”  In fact, the current members of the union probably have more reason to support these provisions than does the league, since these provisions will open up jobs for veterans.

 

·        Maximum contract length of six years for players who sign with their own team and five years for players who sign with a new team.

·        Maximum salary increases of ten percent of first year salary for players who sign with their own team and eight percent who sign with a new team.

 

These two provisions are concessions by the union, although much of the effect of the second provision is undone by the increase in the salary cap.

 

·        Players are guaranteed 57 percent of basketball-related income (BRI).

·        Salary cap trigger percentage rises to 51 percent of BRI from 48.04 percent of BRI.

 

Note that in the current collective bargaining agreement, maximum salaries are percentages of the salary cap.  If that is not changed, then maximum salaries will increase under this provision.  In fact, the total salary of a maximum salary player with maximum raises may end up slightly larger per season than under the old deal, thereby undoing much of what is conceded by the players.

 

I believe that the players’ share of BRI will be higher than 57 percent in this deal, so I do not believe the guarantee to be much of a concession by the owners.

 

·        Escrow tax maximum falls in stages from ten to eight percent.

 

By the end of the collective bargaining agreement, this is likely to put $50 million per season more into the pockets of players.

 

·        Luxury and escrow tax distributions are equal for all 30 teams.  There also is no “super” tax on high-spending teams.

 

This is a huge concession by the owners.  The distribution scheme in the current deal arguably reduced team spending more than the luxury tax itself did.  Without the 300 or 400 percent effective tax rate on team salary just above the luxury tax threshold, teams will be more willing to pay the luxury tax.  The league must have given in on this point due to pressure from its teams.  The amount of money being redistributed under the current deal must have been too extreme for too many teams. 

 

Now I am figuring that there are details that go in the league’s favor, or else it looks to me that the league has been taken to the cleaners on this proposed deal.  Because with what has been described so far, I would expect the players’ share of BRI to push past 60 percent, perhaps well past 60 percent, by the end of this deal.

 

One other point.  If this pretty much is the current outline for the next deal, I would expect an explosive free agent market this summer.  Teams should expect to pay substantially more for free agents than they did in the last few summers.  The higher salary cap will result in more teams having more room under the salary cap and the change in how luxury and escrow taxes are distributed will greatly lessen the effect of luxury taxes on spending.

 

3.      A Revenue Guarantee for the Players and Owners

 

Managing the share of revenue going to the players and owners is arguably the most important objective of collective bargaining agreement negotiations.  Historically the owners have tried to control player costs by instituting salary caps, slotted contracts for first-round rookies, and restrictions on trades and free agent bargaining rights.  In the last agreement owners added salary maximums for individual players, escrow taxes on players, and luxury taxes on high-spending teams.

 

Players have countered by pushing for numerous exceptions to the “soft” salary cap, including Bird exceptions which help teams above the salary cap retain their own players and million-dollar and mid-level exceptions which allow teams above the salary cap to bid for “mid-level” players.  In addition, players have pushed for ever-increasing minimum salaries; at any given time one sixth or more of the votes in the one player/one vote union are minimum salary players.

 

These exceptions typically have been concessions to powerful constituencies in the union and often have served interests of the league, such as giving teams better chances of keeping their star players and promoting competitive balance.

 

In this light, the history of collective bargaining in the NBA can be seen as a “cat and mouse” game where the league tries to build a better and better mousetrap in each agreement, only to be foiled by a tiny little exception that leads to free agents eating a lot of cheese.  The linchpin in the union’s strategy has been the guaranteed contract, which – even as the mousetraps have gotten more sophisticated – has served to preserve the players’ gains.

 

But relying upon a patchwork of restrictions and exceptions to determine the players’ and owners’ shares of total revenues is extremely unpredictable.  Each agreement turns out to be a grand experiment that produces plenty of surprises for both sides.  Coming out of the last agreement, neither side envisioned the luxury tax ever being triggered, yet it has been triggered twice in the past three seasons of the current deal.

 

Both sides can choose to roll the dice and try their hand at the “cat and mouse” game once again, but an alternative would be to set up guarantees for the players and the owners.  My belief is that the latter strategy would serve as a better foundation for long-term peace.

 

Defining the Designated Percentage Guaranteed to Players and Owners:

·        The designated percentage of basketball-related income going to the players would be the average of what they have received in the last three seasons under the current national television contract.  That would be 57.7 percent of BRI.[5]  Owners would be guaranteed the remainder.  (Below I discuss the mechanism for these guarantees.)

·        Historically this designated percentage has increased as NBA revenues increased – about two thirds of new revenue has historically gone to the players.  Thus, my proposal would legislate this historical pattern.  Players would receive two thirds of any increases in (inflation-adjusted) BRI.[6]  For example, if revenues increased five percent (in inflation-adjusted dollars) for each of the next six seasons, then the designated percentage would be 60.0 percent of BRI after six seasons.

 

So in the first season of the new agreement the players would get exactly 57.7 percent of basketball-related income – no more and no less.  And after that players would get two thirds of any new revenue that was generated.

 

During the past two seasons, players received just a hair over 57 percent of BRI.  This proposal would have put $38 million more in the pockets of players and their agents during those two seasons.  That is not a lot but it is better than the guarantee of 57 percent that the owners reportedly have been offering the players.  And more importantly, this proposal allows the share of revenue going to the players to increase as revenue increases.  Players conceivably could be getting 60 percent of BRI by the end of a six or seven year deal.  This prospect of a rising share of revenue makes this very different from the “hard cap” that the union has repeatedly rejected in previous negotiations.

 

So this leads to the obvious question – why would the owners agree to this proposal?  They wouldn’t unless the players made concessions that would make the league more marketable and thus would increase the amount of revenue available to both players and owners.  This leads to my next proposal.

 

4.      Reducing the Guarantees in Long-Term Contracts

 

Because of restrictions on competing on salary due to the salary cap, mid-level exception, and maximum salaries, teams often compete on the length of a contract.  This has led an explosion of long-term contracts, which present moral hazard problems.  First of all, neither players (as a group) nor owners are particularly happy when tens of millions of dollars are being paid to players waived or buried on a team’s bench.  More importantly, long-term contracts reduce the incentive for players to improve their games and get along with teammates, coaches, and general managers.  These long-term contracts have had the effect of making these players very powerful, often putting coaches and general managers into no-win situations when a player on a long-term contract demands a trade or wants a coach ousted.

 

These demands feed the perception that the NBA is full of spoiled, prima donna players.  Such perceptions – despite not being true for most NBA players – make it difficult to market the NBA to fans outside the NBA’s core constituencies.  For this reason reducing long-term contracts could benefit both owners and players alike by making the NBA more marketable.  The league and union have discussed shortening the maximum length of long-term contracts.  My proposal goes much further. 

 

·        Once a player is waived, teams would be obligated to pay just 50 percent of a player’s salary during the first calendar year after waiving him, 25 percent during the second calendar year, and 0 percent thereafter.[7]

·        Maximum contract lengths would remain seven years for free agents signing with their own teams and six years for free agents signing with other teams.

·        Maximum salary increases (or decreases) would continue to be 12.5 percent of the first-season salary for players signing with their own teams and 10 percent for players signing with other teams.

 

This proposal in essence eliminates long-term guaranteed contracts for unproductive players and thus it is a big concession to the owners.  Without revenue guarantees (described above) that are a bit uncomfortable for the owners and rise when BRI increases, it would be suicide for the players to agree to the elimination of guaranteed contracts.  But with appropriate revenue guarantees this proposal is good for the league and for the players, since the guarantees requires that this money would be redistributed from unproductive players to productive players (and their agents).

 

But wouldn’t the agents object to the elimination of guaranteed contracts?  My friend puts it this way.

Agents would likely throw a fit.  Say Arn Tellem wrangles a $50 million contract for Kwame Brown. Then after the first season, the Wizards decide to cut Brown when he quits on the team again. Tellem then loses his percentage of that money that Brown won’t receive. Players as a group would still get the same amount of money, but that individual player and his agent lose out.”

 

Of course, there will be individual players and agents who are better off with guaranteed contracts, but in this case teams probably would be a lot more willing to sign Brown to a lucrative long-term contract if they knew they could get out of it if he quit on them.  And with more money being available to the players, that also would help Brown in free agent negotiations.  More importantly, Tellem represents lots of other clients.  What he might lose if Brown quits he would more than likely make up with his other clients.  If players as a whole are getting more money, Tellem more than likely will be making more money.

 

So my point is that players and agents should be willing to give up guaranteed contracts if they believe that this proposal puts more money in their pockets.  At the end of the day the money available to the players (and thus to the agents) is what matters to agents.

 

And finally, with teams having the ability to get out of bad contracts there seems to be little rationale for making changes to the maximum number of years of contracts or the maximum salary increases.  Long contracts with maximum raises will increase the probability that a player is waived in the later years of the contract, so these provisions are not nearly as critical as they are in the current agreement.

 

5.      Escrow Taxes (and Subsidies)

 

The mechanism for guaranteeing the shares of revenue going to the players and owners would be the escrow tax and a new wrinkle which I call an escrow subsidy.  Under this proposal the escrow tax could exceed 10 percent of player compensation and it could be an escrow subsidy. 

 

·        Escrow taxes (subsidies) would guarantee that league-wide player compensation equaled the designated percentage of BRI.

·        The escrow tax rate would be equal to the share of total player compensation that exceeded the designated percentage of BRI.

·        In the highly unlikely event of an escrow subsidy, each team would be responsible for the total amount of the subsidy divided by the number of teams.  The subsidies would be given to individual players in shares proportional to their salaries.

 

Example #1 (a case with an escrow tax): 

BRI = $3.000 billion

57.7% of BRI = $1.731 billion

Player salaries and benefits = $1.940 billion

Player salaries and benefits above $57.7% of BRI = $209 million

Escrow tax rate = $0.209/$1.900 = 10.8 percent

 

Example #2 (a case with an escrow subsidy): 

BRI = $3.000 billion

57.7% of BRI = $1.731 billion

Player salaries and benefits = $1.600 billion

Player salaries and benefits below $57.7% of BRI = $131 million

Escrow subsidy rate = $0.131/$1.600 = 8.2 percent

Escrow subsidy cost to teams = $131/30 = $4.4 million per team

 

Players and their agents hate the escrow tax and so the prospect of an even larger escrow tax would seem to be a big concession.  But it isn’t in the context of a deal that gets them more (after escrow tax) money.  The bottom line for the players is “showing them the money.”  In this proposal the escrow tax simply is a convenient mechanism to guarantee players and owners a given share of the revenue.

 

6.      Luxury Taxes

 

By discouraging teams in larger markets (or with deep pockets owners) from excessive spending, the luxury tax helps to level the financial playing field and enables small market teams to remain competitive.  The success of small market teams, such as Indiana, Minnesota, Sacramento, and San Antonio, is evidence of the success of the league’s cost containment strategy, especially relative to other sports, such as Major League Baseball.

 

However, due to luxury taxes and lost luxury/escrow tax distributions these small market teams with championship aspirations often face 300 to 400 percent effective tax rates for adding players.[8]  In fact, the costs of adding players often are higher for average spending teams than it is for high-spending teams.  Such a system may seem capricious to successful small market teams who are forced to give up key players because of these exorbitant effective tax rates. 

 

Moreover, approximately $680 million was redistributed through luxury and escrow taxes over the past two seasons.  With the huge luxury/escrow tax distribution checks (roughly $30 million over the past two seasons) being received by teams below the luxury tax threshold, teams with salaries under the luxury tax threshold generally are profitable.  This has dramatically reduced the incentives for these teams to aggressively pursue a championship, in some cases making cost-control on par with winning. 

 

This hyper-focus on cost control has the potential to alienate the fans of these teams and reduce revenue for the league.  It also may create resentment among the high-spending owners providing the subsidies to the low-spending teams – subsidies an order of magnitude greater than those in any other professional sports league.[9]  Furthermore, many of these high-spending teams have shifted from earning average profits before the luxury tax to suffering huge losses with the luxury tax.  The league has to be concerned about the dissension among its owners that the luxury/escrow tax system may create.

 

Perhaps a more serious problem is the uncertainty involved with the luxury/escrow tax system.  Whether the luxury tax is triggered depends on the ratio of league-wide player compensation to revenues – both of which are unknown until after the season.  Thus, owners must make free agent decisions without knowing the full costs of signing those players.

 

In addition, the league has been fortunate to not have a season where small movements in revenue could trigger (or fail to trigger) the luxury tax.  Given the hundreds of millions at stake, we could see teams below (above) the luxury tax threshold understating (overstating) revenue in order to trigger (not trigger) the luxury tax.  Such behavior is wasteful for the league as a whole and is sure to cause resentment among the teams.  The league should seek to put into place safeguards against such a scenario developing.

 

Defining Luxury Tax Threshold based upon Projected BRI:[10]

·        The luxury tax threshold would be based upon projected BRI and computed prior to the season (much like the current salary cap).  It would be equal to the average team salary level at which league-wide player compensation is equal to the designated percentage of projected BRI divided by 0.9.

 

Defining the Luxury Tax and “Super” Luxury Tax:

·        Teams would pay a 100 percent share of luxury tax for every dollar their team salary exceeded the luxury tax threshold.

·        Teams would pay an additional 100 percent share of luxury tax for every dollar their team salary exceeded 125 percent of the luxury tax threshold.  (This is the “super” luxury tax.)

·        In the event of an escrow tax, the luxury tax rate would be set so that the luxury tax rate times the total number of shares of luxury tax is equal to the escrow tax paid.  Thus, in seasons where high levels of escrow tax are paid, the luxury tax rate could be 100 percent or higher.  In seasons where very little escrow tax is paid, the luxury tax rate could be very low.

 

Defining the Distribution of Luxury and Escrow Taxes:

·        Distributions of luxury and escrow taxes would be equal to the total of luxury and escrow taxes divided by the number of teams.  All teams (both those above and below the luxury tax threshold) would get an equal share of these distributions.

 

Example #1 (a case with a luxury tax): 

Projected BRI = $2.990 billion

Projected benefits = $110 million

Luxury tax threshold = {[(0.577 x 2990) ÷ 0.9] – 110} ÷ 30 = $60.2 million

Super luxury tax threshold = 1.25 x 60.2 = $75.3 million

Shares of luxury tax above luxury tax threshold = $182 million

Shares of luxury tax above super luxury tax threshold = $40 million

Total shares luxury tax = $222 million

BRI = $3.000 billion

57.7% of BRI = $1.731 billion

Player salaries and benefits = $1.940 billion

Player salaries and benefits above $57.7% of BRI = $209 million

Luxury tax rate = $209/$222 = 94 percent

Super luxury tax rate = 2 x 94 = 188 percent

Team distributions of luxury and escrow taxes = ($209 + $209)/30 = $13.9 million

 

Example #2 (a case with no luxury tax): 

Projected BRI = $2.990 billion

Projected benefits = $110 million

Luxury tax threshold = {[(0.577 x 2990) ÷ 0.9] – 110} ÷ 30 = $60.2 million

Super luxury tax threshold = 1.25 x 60.2 = $75.3 million

Shares of luxury tax above luxury tax threshold = $84 million

Shares of luxury tax above super luxury tax threshold = $10 million

Total shares luxury tax = $94 million

BRI = $3.000 billion

57.7% of BRI = $1.731 billion

Player salaries and benefits = $1.600 billion

Player salaries and benefits above $57.7% of BRI = $0 million

Luxury tax rate = $0/$94 = 0 percent

Super luxury tax rate = 0 percent

Team distributions of luxury and escrow taxes = $0 million[11]

 

Under my proposal the luxury tax would be triggered in any season that players paid escrow tax.  Also, the luxury tax threshold would be known before the season.  What would be uncertain would be the luxury tax rate.  Mistakes in forecasting the luxury tax rate would not be nearly as costly as forecasting mistakes under the present system.  In addition, there would be no perverse incentives to generate less revenue.

 

With the luxury tax being in effect almost every season, teams consistently below the luxury tax threshold could plan on distributions every year versus the uncertain stream of distributions under the present system.  Teams in the middle of the team salary distribution would not face the 300 or 400 percent effective marginal tax rates they face under the current system.  This would benefit competitive small market teams who are facing the rising costs of retaining their star players.

 

7.      An Increase of the Salary Cap and Changes in Trading Rules

 

·        The percentage of BRI determining the salary cap would rise from 48.04 percent to the designated percentage.  This would have the effect of increasing the salary cap by approximately $10 million.  It would also increase maximum salaries.

·        The 115% + $100,000 rule for trades would increase to 125% + $1 million.

 

The difference between luxury tax threshold and the salary cap creates an approximately $10 million wedge which increases the period of time over which teams over the luxury tax threshold must wait before rebuilding.  During this period it may be hard for teams to avoid losing fans.  Given the salary controls in the previous proposals, this increase in the salary cap will not increase overall player costs.  It simply will allow rebuilding teams to rebuild more quickly.

 

Also, with the salary cap being less important in controlling salaries, there is less danger in relaxing the trading rules.  Such a change might allow teams to rebuild more quickly.

 

8.      Reducing the Number of Young Players in the NBA

 

The league has expressed several reasons for limiting early entry.  First, lacking the training provided by the college system, players may lack fundamentals, which long-term could result in a deterioration of the NBA product. This claim rests heavily on the assumption that young players are more effectively trained in college than in the NBA, a dubious assumption at best.

 

Second, when American players bypass some or all of college, the league loses access to the huge exposure these players might bring with them to the NBA.  In many parts of the country, NCAA basketball is far more popular than the NBA.  Having more players come through the college system is a marketing opportunity that could benefit both the league and the players if it results in league-wide revenue increasing.[12]

 

Defining Rookie Scale Contracts based upon College (or Professional) Experience:

·        Players entering the NBA without college experience (or at age 18) would receive five-year rookie scale contracts with team options in the third, fourth, and fifth seasons and restricted free agency in the sixth season.

·        Players with one year of college experience (or one year of professional experience after age 18) would receive four-year rookie scale contracts with team options in the third and fourth seasons and restricted free agency in the fifth season (the present rookie scale contract with an additional team option).

·        Players with two years of college experience (or two years of professional experience after age 18) would receive three-year rookie scale contracts with team options in the third season and restricted free agency in the fourth season.

·        Players with three or more years of college experience (or three or more years of professional experience after age 18) would receive two-year rookie scale contracts with restricted free agency in the third season.

·        The match period in restricted free agency would be reduced to one week.

 

Defining a Salary Premium for Rookies with College (or Professional) Experience:

·        Rookie scale contracts would be a function of draft position and college (or professional) experience.  Premiums would be paid for players with college (or professional) experience.[13]  These premiums would not count as team salary for salary cap or luxury tax purposes and would be paid by the teams selecting early entrants.  Teams selecting younger early entrants would pay a higher share of the premiums.

 

Redefining NBA Experience:

·        Up to four years of college experience (or professional experience after age 18) would count fully as NBA experience.  This provision would also apply to current players, thereby resulting in these players being subject to higher allowable maximum salaries and higher minimum salaries.

 

This proposal lengthens rookie scale contracts for early entrants and shortens them for players with three or more years of college (or professional) experience, which should make college more worthwhile for marginal early entrants.  It also institutes a team option year in the third season, which raises the risks for marginal early entrants who may not be ready for the NBA.

 

In addition, this proposal includes a wage premium for players with more college experience – paid by teams who select early entrants.  All of these provisions should increases the incentives for marginal early entrants to stay in school, and this last provision should discourage teams from selecting early entrants. 

 

But under this proposal players who are productive right away, such as LeBron James and Dwight Howard, would still enter the NBA early.  The NBA still would benefit from star early entrants, while the marginal early entrants would gain more seasoning (and marketing) by playing more years in college (or overseas).  This proposal would not completely get NBA scouts out of high school gyms, but given the need for scouts to evaluate players over long periods of time, neither would an age limit of 19 or 20.[14] 

 

9.      Conclusion

 

Overall, I think the players have a stark choice.  They can continue to try to increase their share of revenue through new or expanded exceptions and using guaranteed contracts to preserve their gains.  Or they can agree on a structure that legislates an increasing share of the pie.  In return they would agree to other changes that increased the marketability of the NBA.  In that way hopefully both sides could come out winners.

 

Dan T. Rosenbaum is an assistant professor of economics at the University of North Carolina at Greensboro who has been widely cited for his expertise on luxury tax/collective bargaining agreement issues, as well as the use of statistics to evaluate NBA players and teams.

 

 



[1] I would like to thank Kevin Broom, Larry Coon, and Andy Stein for comments on this piece.  I would like to thank a friend who will remain anonymous for his comments as well as motivating to put this piece together. 

[2] While not the focus of this piece, it might be helpful to give some background on the negotiators.

 

The League and Owners

 

The league, led by commissioner David Stern, is likely the most powerful, most professional, and most politically adept in all of professional sports.  The negotiating team includes deputy commissioner Russ Granik, vice president Rick Buchanan, and general counsel Joel Litvin, all of whom are veterans of the negotiating process.  The message discipline of the league would be the envy of many of the most professionally run political campaigns.  In addition, the league has a remarkable amount of control over its owners; even anonymous dissension is rare to hear during negotiations.  But ultimately any agreement must be ratified by the NBA Board of Governors, which includes one representative from each team (usually the owner).  A smaller Labor Relations Committee plays a greater role. 

 

The Union, Players, and Agents

 

Billy Hunter has been the executive director of the NBPA since 1996 and he is joined by associate general counsel Ron Klempner and deputy counsel Hal Biagas.  Outside legal counsel Jeffrey Kessler and economist Andrew Zimbalist are also part of the negotiating team.  This group has been together since the last CBA negotiations in 1999.  Any agreement must be ratified by the players, which are led by president Michael Curry.  The Executive Committee is dominated by veteran, non-superstar players.  In my short stint consulting for the union, I found the negotiating team to be very capable and pleasant to work with, but easily overwhelmed.  WNBA negotiations were taking place during Spring 2003, and it was very difficult for the NBPA staff to find time to attend to business related to our strategy sessions.  They are short-staffed, which makes it difficult to negotiate and perform their other duties.

 

The players effectively have chosen to have a relatively weak NBPA by keeping union dues (and other NBPA revenues) low.  Revenues for the NBPA were just $10.3 million in 2004 (0.34 percent of total NBA revenues), which was considerably less than what major league baseball players spent on their union – $18.3 million (0.45 percent of total MLB revenues).  NFL players also spent considerably more on their union.  This lack of resources manifests itself in a lack of message discipline.  Many press accounts of negotiations lack comments from the NBPA because of its notorious difficulties in returning phone calls and e-mails from the media.  One vehicle for propagating its message, its web-site, has not been updated in years, which is in sharp contrast to the union web-sites for football and especially baseball and hockey.  Agents have often stepped into this power vacuum, which is not surprising given how players rely upon their agents for financial advice and how little players pay their union.  In 1995 David Falk and Jeffrey Kessler (current outside counsel for the NBPA) led a push to decertify the union, and in 1999 Falk’s clients made up nearly half of the Executive Committee.

 

 

[3] Charles Grantham, the NBPA’s first executive director, contends that the changes in the CBA that produced the increase in early entry were intentional and part of a long-term plan by the league to institute age limits and restrict the number of contracts a given player could receive.

[4] Because of conflicts with my academic duties, I ended my relationship with the NBPA more than two years ago.  I currently am not associated with the NBPA, the league office, or any team. 

[5] The new national television contract, past increases in NBA merchandise sales (largely not counted in BRI calculations), and increased complexity of team ownership arrangements all have created additional opportunities for revenue to not be counted in BRI calculations.  This proposal is heavily dependent on players and owners agreeing on a reasonable definition of BRI.  Rather than being a part of the negotiation process, I think it would be better if BRI was defined by an independent commission that would be set up through the collective bargaining process.

[6] They would also lose two thirds of any decreases.

[7] “Salaries” in this case are the salaries counted towards the salary cap.  This would only be applied to new contracts signed after the new collective bargaining agreement begins.

[8] These 300 or 400 percent effective tax rates range over approximately the first $3 million of team salary above the luxury tax threshold.  It is due to a combination of the 100 percent luxury tax and luxury/escrow tax distributions which phase out between the luxury tax and cliff provision thresholds.

[9] For example, over the past two seasons, the Portland Trail Blazers, the New York Knicks, and the Dallas Mavericks subsidized the rest the league by about $180 million – an amount larger than cash welfare programs in several states. 

[10] According to reports basing the luxury tax threshold on projected BRI already has been agreed to by both the union and league.

[11] Note that there would be an escrow subsidy (described above) in this example.

[12] Third, an age limit would limit the number of contracts a player could receive, which could be an effective method of containing costs for superstar players.

 

[13] A small premium also would be paid to players who participated in pre-draft camps and were later signed by teams.  This also would not count as team salary for salary cap or luxury tax purposes and would be paid by teams selecting players who did not participate in pre-draft camps. 

[14] I suspect that another benefit of this proposal is that it would be easier to defend in court than a 19 or 20 year-old age limit.  Largely due to the NFL’s success in defending its age limit, David Stern has expressed confidence in the legality of a 19 or 20 year-old age limit.  However, the success of 18 and 19 year-olds in the NBA may complicate the NBA’s legal case.