Bachelor's in Media Studies

Create, analyze, and tell stories through UNC Greensboro’s Bachelor of Arts in Media Studies program. Explore film, television, digital media, documentary production, and emerging platforms while examining how media shapes culture, communication, and everyday life. Through hands-on coursework, you’ll gain experience producing your own films, television programs, and digital content while developing the critical thinking, storytelling, and technical skills needed for careers across the media industries.

Bachelor’s in Media Studies PROGRAM Highlights

• Combine media production with critical media analysis. Learn both how media is created and how it shapes culture, communication, and public understanding through the study of film, television, digital media, and emerging platforms.
• Explore diverse pathways within the media industries. Study areas such as narrative filmmaking, documentary production, television, video journalism, media writing, animation, sportscasting, and media financing.
• Create content from concept to completion. Develop skills in storytelling, production, editing, and visual communication while producing original media projects across multiple formats.
• Learn from award-winning filmmakers and nationally recognized scholars. Study with faculty whose expertise spans film history, media criticism, documentary studies, and media production, including accomplished authors and internationally recognized researchers whose work has shaped the field of media studies.
• Prepare for careers across a rapidly evolving media landscape. Build creative, analytical, technical, and communication skills that support opportunities in media production, entertainment, journalism, marketing, public relations, and digital content creation.

THE B.A. Media Studies STUDENT EXPERIENCE

• Create media across multiple formats and platforms. Gain hands-on experience in video production, documentary filmmaking, screenwriting, journalism, and media analysis while building a portfolio of creative work.
• Explore emerging areas of the media industry. Take specialized courses in animation production, sportscasting, feature film writing, media financing, and other topics that reflect today’s evolving media landscape.
• Shape your studies around your interests and career goals. Customize your coursework with opportunities to combine media production, storytelling, journalism, screenwriting, and critical media studies.
• Gain hands-on experience beyond the classroom. Collaborate on film, television, podcasting, radio, and digital media projects through Spartan Media Production and Carmichael Studies, while developing creative, technical, and leadership skills. Community-engaged projects are a priority for many media studies faculty.
• Connect classroom learning to the professional world. Complete internships with film, television, radio, print, and digital media organizations while building industry experience, professional networks, and career-ready skills.

AFTER GRADUATIng with a degree in Media Studies

After graduating from UNC Greensboro with a degree in Media Studies, you’ll be prepared to create, analyze, and communicate through a wide range of media formats. Through coursework in film, television, digital media, journalism, screenwriting, and production, you’ll develop skills in storytelling, content creation, critical analysis, project management, and audience engagement. You’ll graduate with hands-on experience and a portfolio that demonstrates your creative and technical abilities.

Media Studies graduates pursue careers across the entertainment, communications, and digital media industries. Alumni have contributed to productions such as The Late Show with Stephen Colbert, First Man, Lovecraft Country, WandaVision, and The Walking Dead, and have built careers with organizations including Lionsgate, HBO, Sony Animation, Fox Broadcasting Company, Spectrum News NC, WNCN Raleigh, and WGHP-TV High Point. The program also provides strong preparation for graduate study in film, media studies, communications, digital media, screenwriting, law, and related fields.

Potential Career Paths