Dr. Diane Welsh (Bryan School), recent recipient of the Legacy Award for Lifetime Achievement from the Global Consortium of Entrepreneurship Centers, has the following two new books out:
Case Studies in Global Entrepreneurship – Developed with the entrepreneur in mind who wants to identify ideas that may be opportunities beyond their borders. The book provides hands-on, real cases that provide the essential background and knowledge that give the entrepreneur the skills needed to operate globally. The world economy benefits from entrepreneurs that contribute internationally, both economically and socially.
Global Entrepreneurship – Explains the principles that come from entrepreneurship, international business, cross-cultural management, strategy, exporting, international education, international economics and environmental concerns, and leadership.
